I had the pleasure of working again for Loreak, designing some prints for the new SS18 collection. I did a series of designs that revolve around the relationship of humans with technology and social networks in their day to day. The phrase “More wifi more problems” came up in a conversation with my friend Dani. We were talking about the undeniable cons that involves being all day connected to the internet and he came up with this phrase in reference to the song "Mo money Mo Problems" by The Notorious BIG.
Stylists: Antonio Macarro & Pedro Canicoba Pics : Iker Basterretxea - Pensando en Blanco